“When you truly know yourself and deeply understand your team, you unlock the highest standard of leadership”

At a foundational level, understanding communication styles helps your people work together more effectively.

At the leadership level, this self and team awareness provides a distinct commercial advantage.

David Lewis

When I was running a housebuilder, I found I worked best when I knew my own decision-making style—and deeply understood how my team thinks, communicates, and makes decisions.

At the leadership level, this self and team awareness provides a distinct commercial advantage.

When you understand how your board, commercial directors, and project teams process data and make decisions, it transforms how your business operates.

If you are curious to see how this level of self-awareness looks in practice, I am happy to share a confidential copy of my own personal profile—setting out my decision-making preferences, communication style, and blind spots as a CEO.

Provided we keep it strictly confidential, I will send it over so you can evaluate the framework for yourself.

Because I work intensively and hands-on with MDs, my personal advisory capacity is strictly limited to 3 or 4 businesses at any one time.

If you’d like to explore whether this framework is a fit for you, please complete the brief pre-qualification above. If your business fits our criteria, I will contact you directly.

"To understand how we map out these workplace dynamics so quickly, it helps to look at the framework behind the diagnostic."

The System We Use

We use a framework called Insights Discovery to take the guesswork out of managing people. It looks at four basic workplace profiles so everyone on your team instantly understands how their colleagues like to communicate, handle pressure, and deliver complex schemes.

Fiery Red

Direct and focused on the commercial numbers. They care about hitting project milestones, managing risk, and getting straight to the point.

Sunshine Yellow

High energy and brilliant with clients, partners, and stakeholders. They excel at finding creative solutions when projects stall.

Earth Green

The glue of the team. They focus on internal coordination, making sure inter-departmental handovers happen smoothly and everyone is supported.

Cool Blue

Precise and detail-oriented. They safeguard operational rigour, contract compliance, technical specifications, and data accuracy.

This isn't a generic personality test; it's a practical business tool for the built environment. It gives your leaders immediate clarity, helps new hires get up to speed weeks faster, and makes sure your entire team is pulling in the same direction.

From Paper to Projects

"It is easy to look at a framework like this on paper, but making it work under the real-world commercial pressure of live schemes in the built environment is a different matter entirely."

David Lewis

David Lewis

Founder & Principal Strategist

Real experience, not theory

Having spent over 25 years leading businesses across property development, construction, and the built environment, I know that market shifts and site delays are often out of your control—but how your team responds to them isn’t. Academic management theory sounds great in a textbook, but it rarely survives under real everyday pressure. You need practical awareness on the ground.

"I used this exact system when I was a CEO, and it completely changed how my teams communicated, evaluated risk, and executed projects."

— David Lewis

At Cymora, we focus entirely on ownership and clear accountability. We don't do corporate politics, passive language, or unnecessary delays—just straightforward execution.

Bringing Structure to Your Business

"When you decide to bring this level of clarity and accountability to your leadership team, here is how we make the process fit seamlessly around your live schemes."

Fitting it around your live projects

We know that key personnel in the built environment cannot afford to down tools or disappear for days of generic training. The process is engineered to integrate cleanly into your operational week.

First — A 15-minute questionnaire

Each team member completes a straightforward online evaluation. It takes 15 minutes and requires zero disruption to their working schedule.

Next — A one-day tailored workshop

We spend a practical, high-impact day together mapping real team dynamics against active projects. Following that, we embed new working habits over four weeks with direct executive touchpoints.

The result

You will see an immediate difference in decision ownership, clear communication between departments, and faster problem resolution on live schemes.

Transparent Terms

"Our commercial terms are just as straightforward as our advisory work. Scaled transparently to your leadership cohort, with zero hidden extras."

Pricing

Executive engagement scaled to your team size.

The 4-Week Programme

Base Engagement £5,000

An intensive, executive-led engagement designed to eliminate communication bottlenecks, optimize risk assessment, and permanently align key leaders across your business.

Core Cohort

£5,000

Up to 10 Delegates

Full base engagement, workshop, all profiling, and 4 weeks unlimited advisory.

11 to 20 Delegates

+£250

Per additional person

Example: 15 delegates = £6,250
20 delegates = £7,500 total.

21 to 25 Delegates

+£200

Per additional person

Extended operational cohorts. (For teams under 5, bespoke terms apply).

What Every Programme Includes:

  • Tailored 1-Day Executive Workshop: Structured specifically around your active schemes, commercial contracts, and key team dynamics.
  • Comprehensive Profiling Assets: Individual Insights Discovery evaluative portfolios for all participants.
  • Mid-Point Half-Day Follow-Up: Structured review to examine traction, address emerging friction, and cement accountability.
  • Unlimited Teams Consultation: Direct access for you and your senior leaders throughout the 4 weeks for real-time sounding-board advice.
  • Implementation Prompts: Practical weekly updates sent to delegates to embed new communication and operational habits.

For compact leadership groups (2 to 4 people), multi-site operations, or ongoing strategic board advisory, contact David directly.

The Guarantee

I don't believe you should have to take a commercial risk just to find out if this works.

If you don't see a genuine, clear improvement in how your team works together after four weeks, the price drops to a flat rate of £2,000. That simply covers baseline costs for profiling assets and materials. I absorb the remaining cost myself because I know the system works.

Stay Connected

"If you aren't looking to begin a formal programme just yet, you can still pick up practical management ideas and advice every week."

Weekly Leadership Insights

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Get in Touch

If you'd like to ask a quick question, arrange a chat, or discuss your team, drop me a line directly.